and our evaluations are mostly based on bright colors and high sugar content—but hey, that’s what being a kid is all about. Here are 13 cereals we loved as kids and 13 we hated.

I used to make cereal bars professionally, which is a sentence I imagine few people can say. Likely just me, a handful of ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives sales of high-sugar... Families buy more sugary cereal if advertising ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds. One of the top ...

A new study shows that advertising drives sales of high-sugar cereals when it’s aimed directly at kids under 12 — but not when it targets adults. “Cereal companies do have healthy products ...