Cornetto promoted its new ice cream to young consumers in Russia by positioning itself as a relationship ice-breaker through multiple media channels. Cornetto is one of the world's most successful ice ...

The stakes are high for Unilever. Once a focal point of growth with labels such as Magnum and Cornetto, the Anglo-Dutch company’s ice cream unit has underperformed for the past five quarters.

In 2021, the brand came up with a way to connect to its target audience by seamlessly integrating Cornetto ice cream with the leading rom-com... We’re long-term subscribers to WARC and it’s a tool we ...

A survey conducted by Which? revealed which is the best UK supermarket ice cream. You’ll be shocked to find that it’s not the iconic Cornetto, but a supermarket’s own brand. Cornettos are a ...

Growth strategy HUL's Ice Cream business, encompassing iconic brands such as Kwality Wall's, Cornetto, and Magnum, has demonstrated steady growth and mid-to-high single-digit profitability.

revealed the best supermarket ice cream in the UK, and the results show how it isn't necessary to spend a fortune to get the best and most tasty products. Cornetto isn't the best ice cream in the ...