At its core, it is an herbal liquor, meaning that it comprises distilled alcohol blended with herbs and spices. Famously, ...

Mast-Jägermeister US, distributor of the popular German-made herbal liqueur Jägermeister, had worked alongside Major Brands, Inc. to distribute its products in Missouri for over 40 years.

Now in its second edition, the initiative aimed to reward exceptional bartenders, while reaffirming the brand’s commitment to engaging with the target audience. In the contest, participants were ...