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Frooti and Appy Fizz Success Story ... Interestingly, iconic brands like Thums Up, Limca, Gold Spot, Citra, and Maaza were all part of the Parle portfolio before being sold off.
Maaza - a mango-based drink popular among millions of Indians for decades - has joined the elite club of brands that boasts of billion dollar revenues. Conceptualised and developed in India, now ...
What drives the craze for mango-based drinks Maaza, Frooti in India? Mango-based drinks command about 75 percent of the Rs 12,000 crore packaged juice market in India and are growing at 9-10 ...