Earlier this week Bloomberg reported that Rolex began the year by hiking prices as much as 8% for some new precious metal timepieces. For instance a gold Day-Date 40-mm with black dial that went ...

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its collection rise more than 8%. The change comes after a record-breaking ...

For Rolex, models like the Cosmograph Daytona and the Sky-Dweller rocketed in price, propelling the overall brand index up roughly 40% in a little over a year. Those roaring valuations were ...