March Madness hits Tampa and Coke Zero is keeping fans refreshed
March Madness is heating up, and so is Tampa’s fandom game. But all that cheering, chanting and bracket-busting buzz comes with a cost: thirst. Enter Coca-Cola Zero Sugar, stepping in with ice-cold ...
Coca-Cola's Iconic Campaign Returns, But It May Not Be Enough To Overcome Slow Growth
Coca-Cola is reintroducing its iconic personalized bottle campaign, leveraging nostalgia and social media to expand its reach ...
Marketing Dive16d
Coke Zero Sugar applauds sports fans’ hard work in March Madness campaign
The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.
Food Manufacture9d
Coca-Cola announces UK recall due to illness risk
Coca-Cola Europacific Partners (CCEP) is recalling various drinks products sold in the UK because they may make consumers ...